float
float
visual identity/branding
2020
![](https://freight.cargo.site/t/original/i/580139d59b23cf324914424c23298e7da7b732c711941ef15e6b902e4691c9ab/353f90103375089.5f4c2332132b5.jpg)
float is an internet based culture and social research company. Through the internet, memes and social media they study and analyze the behavior of different clusters.
The main inspiration was the internet language, the RGB colors used in screens, early software visuals and memes.
Branding, Art Direction and Graphic Design
pedro nekoi
Brand Managers
André Alves & Lucas Liedke
pedro nekoi
Brand Managers
André Alves & Lucas Liedke
![](https://freight.cargo.site/t/original/i/1a0309c832e635151656798a558246beabb0879be7784da8acb35550eaaff325/c79689103375089.5f4c233215cb4.jpg)
![](https://freight.cargo.site/t/original/i/bc5573c315969f50dc3861f95c7d478f86b8efccf95235b2c94ca9c83c392f11/50c901103375089.5f4c2332172e1.gif)
![](https://freight.cargo.site/t/original/i/bee47b568bf3037d7d163e92e95377b6cf46353c80222e26994518bc16968c80/34199b103375089.5f4c233213c60.jpg)
![](https://freight.cargo.site/t/original/i/1c3a17a61640754b7dc7a455b9076ff8234be5df422bc39c1866ff9eb01ed5e5/983b90103375089.5f4c233214128.jpg)
![](https://freight.cargo.site/t/original/i/013c1ba54c0be689df7611d5f8fb0be11a903f414f7774aed8c464741bf79f21/a30bd4103375089.5f4c2332163eb.gif)
![](https://freight.cargo.site/t/original/i/cc75111d8a675dc3db14b55895b27fef5e422afd82938dc88b0ffd9b6e505fd7/a30d43103375089.5f4c233216b49.jpg)
![](https://freight.cargo.site/t/original/i/83557766d1efa2f431f8d18a6e5c10481e858bee559e47b5b7b2433074163810/54e85f103375089.5f4c23321548b.jpg)
![](https://freight.cargo.site/t/original/i/66b920ef05c7fddcacd2c8ce1fbace7d8ea0b0029d0aa2c164ddf2cd4e08dab6/143df9103375089.5f4c2332145ef.jpg)
![](https://freight.cargo.site/t/original/i/545120f1cedbb6746a45b0bfc92c0ed6c9fe0b81801149784084cb28ab2b9a49/3678e9103375089.5f4c233214ca0.jpg)